BEAUTY & WELLNESS
Where self-care meets smart marketing
Nucleus Media helps salons, spas, and wellness brands fill their appointment books and build repeat clientele.
01
Salon & Spa
([ \ Meta Ads, Local SEO ])
Fully Booked, On Purpose
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Filling off-peak slots without discounting the brand.
A salon and spa chain had strong weekend demand but empty weekday appointment slots. Nucleus Media ran day-part targeted Meta campaigns promoting weekday offers, optimised Google Business listings for each branch, and built a simple online booking flow to reduce drop-off from ad click to appointment.
Results (YoY)
Weekday Bookings
41%
Cost Per Booking
-33%
02
Wellness & Nutrition Brand
([ \ Content Marketing, Performance Marketing ])
Selling the Transformation, Not Just the Product
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Building credibility in a crowded wellness space.
A wellness and nutrition brand was competing against dozens of similar offers with near-identical claims. Nucleus Media repositioned the brand around real client transformation stories, built a content series showcasing results over time, and ran performance campaigns using that content as social proof.
Results (YoY)
Lead Quality Score
+45%
Return on Ad Spend
2.9x
\ Services
know moreLet’sBuild Something
that lasts
Looking for a marketing agency that works with your business as if it were their own?